Marketing for local clubs

We're here to help you promote cricket participation to the communities you operate in.

We have designed a series of programs, tools and materials to support you. All materials are provided to download free of charge, and can be customised to fit the cricket offering at your local club. 

Getting started

Reading our updated Club Marketing guide is your first step to delivering customised local marketing for your cricket club.

Club Marketing Guide PDF

Customise your own promo banners

We are trialling out a new, customisable way for you to create and print promotional banners, posters and flyers. Click here to try it out.

Generate a personalised video to promote your local Cricket Club

Try a personalised video on your club social media accounts, to promote your club and any open days you have coming up.

Explore templates and materials

We have put together materials which are developed specifically for your state, see below links.

New South Wales - Sydney Thunder

New South Wales - Sydney Sixers

Queensland - Brisbane Heat

South Australia - Adelaide Strikers

Tasmania - Hobart Hurricanes

Victoria - Melbourne Renegades

Victoria - Melbourne Stars

Western Australia - Perth Scorchers

Generic material (coloured yellow, non-BBL club specific)

Woolworths Cricket Blast – T1, Holiday Programs & Pop Up

Social Media guidelines

Social media is a free and effective tool to use when promoting clubs and associations. Popular social media avenues include Facebook, Twitter and Instagram. Although it is a popular and easy tool to use, it is recommended that guidelines are in place when using social media. Play By The Rules has created a toolkit to assist your club/association in developing social media guidelines.